Thursday, February 26, 2009

If they can... so can YOU!

I have been terrible in updating my blog. It has been a busy few weeks as we're growing the Nuffnang community. I've managed to secure a few clients (ANZ bank and Roadshow Films) to run a few campaigns with bloggers which have shown promising results in terms of high CTR and blogger response. Early days but positive.

In speaking to a few clients lately, most have shown continual active signs to explore Social Media. This is great news for us as Nuffnang is right in the mix of it with blog marketing in terms of resource, database, and access to 400 bloggers.

If there is anything more obvious to prove that Social Media has hit mainstream... check out this job ad by Hairfree Plus - Australia’s leading permanent hair reduction specialists. They are looking for a Social Media / Search Engine Marketing expert. Maybe come across as funny but... What are YOU doing for social media in 2009?

Thanks Tamir from FRANk thougths for the tip!


Monday, February 9, 2009

Budtrap - Dr Estebestaban solving tangled cords... socially


I'm sure those who own an iPod have in one way or another managed to tangle their cords.

Dr Estebestaban of Budtrap.com are out with a cause to have "One less tangle, for Free". They are seeding this socially through Facebook, Twitter, and YouTube.

http://www.facebook.com/pages/BudTrapcom-No-More-Headphone-Tangles/27102488134#/pages/BudTrapcom-No-More-Headphone-Tangles/27102488134?ref=s

Friday, February 6, 2009

2009 The year "social" becomes mainstream.

In 2008, I'd see leading/edgier brands play within the web2.0 space. It was very much digital agencies educating and evangelising the social media platforms.

In 2009, I've seen a flip where clients are now coming to agencies asking for a social media solution. They have seen that it works. They want to be involved in that space. Perhaps they are more comfortable and no longer see this as a risky new world thing. "Bloggers...they are real people?"

It looks like the pack is shifting (or have shifted) to embrace social media strategies.



Congrats and good work to all the digital strategist, digital evangelists, digital media, and digital folks for a good 2009.

Cheers.